Mobile Repair industry in India is full of opportunities and is in need of more technicians in today’s technological advanced world. According to a recent survey done, we can see a pattern where many technicians who have completed a mobile repairing course have been running a successful business today.
The industry needs more and more technicians because there has been a constant increase in the number of people using smartphones every year. Due to this, there has been an increase in the competition but this specific industry has good profit margins and it is easy to run a business.
Welcome to Phixman
Phixman franchise is a New Delhi based startup company is known as the one-stop-solution for all your gadget issues. The company specialises in diagnosing and repairing phones and tablets by their expert engineers along with modern equipment and specific procedures. By doing so the company always provides its customers with the best results and a great experience. The company currently is offering their services across the country with an aim of focusing more on customer experience.
All the customer needs to do is book a slot, wait for the phone to be picked up by their expert technician, get the gadget diagnosed and repaired and the final step is the delivery of the gadget right at your doorstep. All this is done within 24 hours.
Phixman history
Let us break down the history of Phixman in points so that it will be easier for us to understand what the company is all about.
- Phixman services is a gadget repair company which was started by Shaad and Atul Ranjan in 2015.
- The company was first launched in Indore and later moved its head office to New Delhi in 2017 as there were better business opportunities.
- Phixman as of 2018 has around 1 lakh customers in India and about 25 exclusive stores showing steady growth in their business.
Do you know how both the friends bootstrapped Phixman?
Shaad and Atul became friends while studying mechanical engineering at Indore Institute of Science and Technology, Madhya Pradesh. Both of them shared the same passion for technology and gadgets.
Later on, in 2014 Shaad was employed in Asahi India Glass Limited and Atul got into a master’s course at Amity Business School, Noida. It was during this time that both of them started discussing bootstrapping a business together.
Shaad finally persuaded Atul to drop the idea of higher studies by focusing more towards a repair-focused startup. In 2015 Shaad decided to follow his passion after he had worked for Asahi for a year as a senior manager and the duo decided to start Phixman.
What is Phixman’s USP?
Well-known brand in the gadget repair segment
Phixman is known as the third largest part network in India for mobile phone and tablet repairs. The company has a strong and growing network of over 25 service centres that are spread across the country providing effective and in-time solutions for all their gadget issues. By focusing more on customer satisfaction the company has resulted in the increase of their brand equity in the market. Phixman company helps its customers by providing them with a better experience through quality assurance and a stable process.
High-quality Repair and Maintenance
Phixman is every customer’s one-stop solution to all their gadget related issues. No matter what problem you have with your smartphone or tablet, Phixman is available 365 days to fix it and deliver your electronics with a 24-hour time frame.
The company has recruited a dedicated team of highly skilled and knowledgeable technicians that repair your electronics with all the necessary and latest repair and testing equipment to provide the best of our services to our customers. These equipment are connected by a CRM software that has been created by a team of software engineers who are present in-house.
Benefits of owning a Phixman franchise?
Phixman company offers potential franchise candidates with a proven business model that has been developed and proven in the gadget repair sector in India. Below mentioned is a few benefits that the parent company provides all its franchise owners.
- The parent company will provide you with a proven business format with its complete support right from your centres’ initial stage.
- The franchise company will work under the brand that has been established by the parent company using the business system that has been created and proved in the said marketplace.
- Phixman will also provide its franchise centres with operational and technical training certification which will prove very useful to them in their later years.
- The parent company also provides free training sessions so that the employees can learn and keep themselves updated on their operational methods.
- Phixman also provides all of its franchisees with a diversity of products and services.
- The company also provides an online and offline platform to increase franchisee’s overall profit.
- The company also provides advanced operational technology equipment and service to ensure customer satisfaction at every point.
What are the requirements for setting up a Phixman franchise?
Area required
The minimum area required to set up a Phixman franchise outlet is 200 Sq.ft to 500 Sq.ft of commercial area. The built-up area can either be owned or taken on a lease.
Skills or experience required
- The potential candidate requires comprehensive knowledge and detailed understanding of how a mobile repair company operates.
- The employees need to have an in-depth knowledge of all the internal components of an electronic gadget.
- They also should know how to operate the equipment and get the best result for the customers.
- The employees should also have basic soft skills such as good communication skills, should be customer-centric, should have knowledge about the products and services that are offered by the company.
Regions of operation
Phixman has over 25 service centres spread across India. Some of the cities where Phixman is available are Andhra Pradesh, Guwahati, Patna, New Delhi, Gujarat, Haryana, Jammu, Karnataka, Bhopal, Indore, Kolhapur, Mumbai, Nagpur, Thane, Sikkim, Tamil Nadu, Hyderabad, Uttar Pradesh and West Bengal.
Training required
- Phixman provides comprehensive operating manuals for all the franchises.
- The parent company also conducts franchise training at Indore and Delhi.
- They also provide in-field assistance to its franchisees at their location.
- An expert guidance personnel is also assigned to every franchise outlet from the head office during the initial stages of the outlet until its continuity.
- The company also provides its franchisees with their latest and updated IT systems so that all the franchise outlets are well-connected with the parent company.
Minimum staff requirement
The minimum number of staff that is required to start day-to-day activities at the franchise outlet is 8-10 employees which include an assistant manager, technician, delivery person and software engineer.
How much does it cost to start a Phixman franchise in India?
A major plus point with choosing Phixman franchise is that the company helps you to evaluate the return you will be receiving on your investment before you finalise the deal with the company.
The company gives their potential franchise owners an in-depth information about the necessary details such as royalty fees, training and marketing support that the parent company will provide its franchisees, what type of franchise model the parent company will be offering its franchisees and what are the products and services that the company offers its customers as well.
Investment
- The total investment required to set up a franchise is Rs.13.00,000 – Rs.14,00,000.
- There above investment amount also includes a one-time franchise fee of Rs.300,000 and a brand fee of Rs.800,000.
- The franchise also has to pay a 7% royalty fees monthly.
Franchise agreement
The Phixman franchise agreement is signed for a period of 10 years and it can be renewed post the term period is completed.
Profitability is explained through a hypothetical example
Total investment made in a mobile repair company = Rs.14,00,000
Expenses incurred in a month
- Rent paid for a 400 Sq.ft of area = Rs.55,000
- Salaries paid to 8 employees (Rs.10,000*8) = Rs.80,000
- Miscellaneous expenses = Rs.5,000
Total expense incurred in a month = Rs.1,40,000
Income earned in a month
- Average no. of people that walk in to have their gadgets repaired in a day = 20
- The average amount a person spends on the services = Rs.1,000
- Total income earned in a day (Rs.1,000*20) = Rs.20,000
Total income earned in a month (Rs.20,000*30) = Rs.6,00,000
Gross profit earned in a month
Gross profit earned (50% of Rs.6,00,000) = Rs.3,00,000
Total profit earned in a month
Total profit earned (Rs.3,00,000 – Rs.1,40,000) = Rs.1,60,000
You will receive your entire investment within 8-9 months.
Conclusion
From the above details, we can conclude that Phixman is a gadget testing and repair company who is capable of solving all issues and problems related to smartphones and tablets using advanced equipment and specific procedure so as to provide best results for its customer base.
The company is known to test, repair and deliver customer gadgets within 24 hours right at their doorstep. This has been made possible as the company has a dedicated and professional team of expert and skilled technicians and software engineers who have in-depth knowledge about the product and its internal components. This has provided Phixman with the cutting-edge opportunity to leave a footprint in the electronic repair segment.
The company not only has a strong online presence but has also been constantly going offline as well by offering potential candidates with franchise opportunities where customers can come to the store with their damaged electronics to get it repaired. The company has been competing with other companies by providing more possibilities to provide customer satisfaction.
The company has a vision of opening almost 500+ service centres across the length and breadth of the country within the next 5 years. They are also planning on collaborating with DETEL INDIA on different products aiming for growth and development.
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